by Jean Lam
As unbelievable as it may seem for some, money can really be made Below are ten important points to consider if you are serious 1) Own a domain name No one without a domain can profit online. A domain is a real 2) Have a professional website design Amateur design is embarrassing and won't help you make money. If 3) Be hungry One reason people fail online is because they believe in the 4) Sell value Some people online sell crap. Crap will never make you 5) Target Your Market A common mistake among some web marketers is not generating 6) Build your database Building your database and starting an opt-in e-mail list (also The fact is, the easiest and cheapest way to get targetted 7) Get the right tools These tools consist of an email software capable of sending 8) Test different key elements of your marketing Headlines, appeals, calls to action, guarantees, prices,
online. But to succeed in the online world, a substantial effort,
dedication, patience and perseverance are required in order to
reap the rewards in the long run.
about making your online business success a reality.
estate. You must own one. You must be prepared to develop one.
It's very important.
you want people to treat you seriously and regard you as a
professional, get professional design assistance.
"post it and they will buy" myth. The Internet doesn't work for
people who aren't DETERMINED to understand it and make it work.
You cannot lay back and profit online.
successful online, or off. What people want, particularly in
uncertain economic times, is VALUE. Value always sells.
"targeted" traffic. Targeting your market can be the sole
component to increasing your sales dramatically. It makes a huge
difference in the response or conversion rates.
referred to as an e-zine or online newsletter) ensures you'll
always have a ready supply of prospects to sollicit, and allows
you to create a continuous revenue stream that pays off every
month with little or no cost.
traffic to your site for free is to send an e-mailing to past
prospects and clients asking them to check out your latest
offer.
mass personalized mailing to your subscribers so you can send
unlimited non-spam emails.
advertising vehicles, etc. Most marketers either don't test at
all, don't test enough, or don't test properly, and as a result
get the same mediocre response.
But many ulta-successful marketers test almost religiously, This is the only secret to Internet marketing. The more you 9) Promotion A well devised advertising strategy is the key to snowballing 10) Time, Focus, Automate & Delegate Manage your business time well, and focus on the most © 2003 by Jean Lam About the Author
Jean Lam publishes the Zine Guru bi-monthly newsletter. To
which is a crucial secret to their success.
test, the more money you will make, period. Test ads of all
sorts, sales letters, ordering systems, angles and everything
else that has to do with increasing orders. Set up your website
to test constantly right from the start!
your profits each month. Setup a daily promotion schedule and
stick to it. No business can survive without promoting. The
secret is consistency. Promote at least once per day, every
day to grow your business to mammoth sized proportions!
productive activities. Automate and delegate where possible.
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