by John Colanzi
Did you know that a successful trader can lose money on 9 An unsuccessful trader can make money on 7 out of 10 trades What does the successful trader do differently than the Even more importantly, how does this apply to your Before I tell you the secret, I want to let you know:
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out of 10 trades and still make money?
and end up going broke.
trader that ends up broke?
business?
>>> Not every marketing campaign you launch will be In the words of Robert Burns, "The best laid schemes o' In his classic best seller "How To Make A Fortune In Mail "How do I know if an ad campaign will be profitable?" "I don't know until I've tried it." If Melvin Powers doesn't know in advance which ads will be We can't. So what's the secret? Effective money management. You must learn to effectively use your "war chest." Control your assets correctly and you will succeed. Here are some simple rules for effective money management: 1. Never spend money on an ad campaign, unless you can 2. Always keep money in reserve. Don't let one marketing 3. Whenever you have a successful promotion, use part of Learn to manage your money and watch you profits soar. On Wall Street they have a saying, "Cut your losses and let About the Author
John publishes the "Street Smart Marketing" newsletter.
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>>> You can't predict the future
successful
mice and men Gang aft a-gley."
Order," author and publisher Melvin Powers has this to say.
successful, how can you or I?
afford to lose it.
campaign empty your war chest.
your profits to capitalize on a winner.
your profits run."
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