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Articles Index >> Marketing 2

Marketing 2

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Use Sensory Media To Get Publicity
A few months ago, I was pulling out of a parking lot when a hugevan caught my eye. It wasn't the vehicle so much as the fact thatthere was a gigantic television screen attached to the back. By Ana Ventura

The Perfect Gift for Our Customers
It's the holidays again and we all want to do something for ourcustomers, right? We want to let them know how much weappreciate them and their business, and we want to wish them andtheir families a wonderful holiday season. By Dave Balch

How To Get Big Media Promotion--Without Paying For It
Have you priced big media ads lately? Yikes! A big ad in yourdaily newspaper can run you a couple thousand bucks. Radiocommercials, which used to be cheap, can cost several hundreddollars each. And let's not even talk about the price of TVcommercials. By Kahlia Hannah

Why Marketing In Magazines Is a Great Bang For Your Buck
Finding a great way to market that is surely going to bring insome profits from new customers is tough predicament. That'swhere marketing in magazines comes into play. By Kahlia Hannah

Top 10 Tips to Promote Your Books Through Flyers
A good, inexpensive way to promote your books is a flyer. What makes one flyer so much better than another? Use these tips to make yours stand out from the crowd. By Judy Cullins

Go Offline and Increase Your Traffic
Having an online business entails neverending onlinepromotion, but do not forget to promote offline as well.There are many ways to spread the word offline aboutyour business. Try a few of these affordable and easy ideas. These ideas are simple, yet can bring your site many visitors. By Terri Seymour

Internet Promotion: Off-Line Site Promotion
Many of us spend an incredible amount of time advertising our site all overthe internet. We spend weeks trying to get our sites listed properly in thesearch engines, submit to directories, pay for clicks and get advertisementsin ezines. By Richard Lowe

Using Direct Mail Promotion to Build On-Line Traffic
There are many effective on-line promotion techniques. Everyoneıs usingthem. In fact, they are being used so much some are becoming less effective.Itıs getting more difficult to break through all the on-line advertisingclutter and build your business. By Phil Sasso

Offline Promotion: 45 Places Your URL Should Be Seen or Heard
1. Answering Machine2. Address labels3. Billboards4. Brochures5. Business Cards6. Catalogs7. CD ROM Presentations8. Christmas Cards9. Classifieds10. Company/Personal Cars11. Coupons12. Co-Workers13. Checks14. Envelopes15. Existing customers16. Fax sheets17. Flyers18. Freebies & Giveaways19. By Wild Bill Montgomery

STICK IT TO THEM! SECRETS TO POSTING OFF-LINE
Are you taking the time to market your site off the web? Ifnot, you could be missing valuable contacts! By David Seitz

Getting Ready for a Media Interview
If you're in business, especially if you are doing business on the Internet,the day will come when you are invited to do a media interview. By June Campbell

Make a Postcard from your Home Page
You know how difficult it is to drive traffic to your site. The sheernumbers of websites make it all too easy to get lost in the crowd. Searchengines are becoming less effective at keyword searches, banner advertisinghas a lower clickthrough rate than it once had ..... By June Campbell

Promoting Your Business on CD
In the Music industry, whenever most independentmusicians release a new recording today, acertain aspect of their promotion entails theirdistribution and giveaway of FREE samples oftheir music on a separate promotional compactdisc. By Kenny Love

Promote Your Business On Television & Radio
How would you like to not only promote your businesson television and radio, but also become a local,regional, or even national celebrity at the same time? By Kenny Love

Using TV In An Internet World
For some reason, a lot of beginning net entrepreneurs think thatjust because their business is Internet-based that all theiradvertising must be as well. By Kevin Nunley

Getting Name Recognition Without Touching Your Computer!
Many Internet businesses fall into the common trap of limitingthemselves to Internet advertising. In fact, the companies thatsucceed are usually the ones that can cross boundaries and createa presence both ON and AWAY from the computer terminal. By Looking for ways to market your product, service, or idea? Ask

Use The Media To Make Your Personality Famous
The media and public love certain kinds of personalities.Although few of us really have those personalities, all of uscan cultivate the public image that we have one of them. By Kevin Nunley

PITCHING YOUR NEWS STORY: Newspapers still first place to start
The Internet has quickly become the default launch point for many media pitch campaigns. Business owners have quickly grasped the ease at which they can blast their news out through online newsletters, email campaigns and online wire services. By Barry Forward

Getting on the Radio: 10 tips to a successful talkshow
For many of us, getting on a radio talkshow can be a great tactical move as part of our overall publicity effort. By Barry Forward

Getting the Word Out...Offline
You've taken your business to the Internet, developeda web site that SELLS and you've automated your salesprocess. So, where is all of the traffic? How come yourhit counter isn't going through the roof, and where arethe sales? By Jackie Ulmer

How To Create A Brochure And Cover Letter Your Prospects Will Respond To...NOW!!!
Millions of dollars are spent annually on creating and sending brochuresand cover letters. By Dr. Jeffrey Lant

SO YOU'VE FINALLY GOT A TELEVISION INTERVIEW?
Your e-business has generated enough buzz that your local TV stationwants you for the evening news or a talk show?Congratulations! You've arrived. By Ev McTaggart

THE SWEET TASTE OF SUCCESS
Picture this. You make a sales call on an important prospectyet are unable to see the decision maker. Being an innovator,you leave a box of donuts to show that you care, AND leavethem in an attractive, DESIGNER donut box with your businesscard prominently displayed at the top of the box. By Greg Beckemeier

5 Surefire Ways to Botch Your Media Interview
Has a writer or journalist ever asked you for an interview aboutyour industry or your business? By June Campbell

Deliver Workshops and Promote Your Business
Pssst! Want to make money while promoting yourbusiness? Deliver workshops or training events in yourarea of expertise, and you'll accomplish both. You'llalso establish yourself as an expert in your field. By June Campbell

Drop Cards & How to Use Them
Drop cards are very similar to business cards. They are the samesize and , made of the same material. The major difference isthat while a business card will usually present a good deal ofinformation, a drop card is used for a single purpose... tosolicit a response through curiosity. By Chris Bradford and Brande McCree


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HOW MANY PRESENTATIONS DID YOU MAKE TODAY?
If you are like most network marketers, your answer will be zero.This is not a good way to build your business. By Chris Bradford and Brande McCree

Sell Yourself First
How many E-mails do you get promising great riches and you haveabsolutely no clue who sent it? Many of the return E-mailaddresses are forged, and you have no possible way to respond totheir offer. By Bob Osgoodby

"Trade Shows"
Trade Shows are a great way to meet prospective clients. Atfirst, it seems like a "walk in the park", and they can be a lotof fun. Many of the visitors to the show are there to see whatis being offered, and to them it is more of a holiday than work. By Bob Osgoodby

Ask Mr. D - Offline Advertising
Dear Mr. D, By Bill Daugherty


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