"The Difference Between An Opt-In list And A Safelist"

by Dirk Dupon

By Dirk Dupon

You may already know what an Opt-In list is. It's a list
that you build by capturing (and collecting) email
addresses from people who visit your site.

You do this by using a special subscription form, or
a pop-up window, that sends your leads name and
email address to an autoresponder.

You can then use this list to send practical info and
tips (or announce new products) to your leads, or
invite them to join a new eCourse or affiliate program
that you created.

Now, what is a Safelist?

Simply stated, Safelists are in fact nothing more than
a group of individuals, who agree to receive and send
email messages to each other.

The fact that they agree to receive email make these
lists "safe", hence the name Safelist...

A Safelist can be used to advertise web sites, Ebooks,
business opportunities, affiliate programs and so forth.

A Safelist works well for people who don't have a web
site, and can't build their own Op-In list.

========== SIDEBAR ==========

Here's an example of a Safelist that I personally run and
maintain: http://www.ebooks-made-easy.com/safelist
You can join this list at no cost, and send out an email
to the members every 3 days. If you have something to
share with others, this is your moment! :-)

========== SIDEBAR ==========

The important thing about Safelists is that they are
also Opt-In, meaning:

- People agreed to receive your message through a
confirmation message

- People can leave or unsubscribe from the list at
any time and not receive further mailings

This kind of Opt-In email benefits you as a marketer
because it enables you to get your message out to
thousands of recipients at a daily base, without ever
being accused of S-P-A-M.

However, if you find a list that promises deals like...

- 1,000,000 Fresh Email Addresses Every Week - $120
- Email List - 50,000 Email Addresses Of Marketers - $55
- Exclusive 15 Million Of Emails CD - $120

... then get away from them as far as you can!

You see, these kind of lists are not "safe".

The people on these lists did not request to receive your
email. These lists were all harvested using some kind
of web crawling software.

So these lists do not fall under the category Safelist.

(No matter what the people offering these lists may tell
you) and if you email to them you are S-P-A--M-M-I-N-G!

So, don't ever do it... instead, do it the right way :-)

To your Ebusiness success!

Dirk Dupon, from http://www.ebooks-made-easy.com
wrote a 4 Day Ebook eCourse, that shows you how
anyone can write, create, promote and sell an Ebook
on the Internet. Get this amazing eCourse now, and
start making online profits tommorow!

About the Author